learning, networking, and fun. Students learn about career paths within the marketing field from representatives from top
companies, celebrate their AMA chapters and accomplishments through conference traditions such as the Exhibit hall, gain
professional experience by presenting sessions on chapter management, and learn from their peers chapter managements
techniques that work well. Ample time is provided for networking with company representatives and AMA peers."
Although Cal Poly's AMA did not compete in the 2007 National Collegiate Conference in New Orleans, several board
members attended the event to observe clubs from around the nation and learn from various speakers and fellow AMA
members. Our chapter plans to compete in the 2008 National Collegiate Conference, which will be held next spring.
